guide // alternatives // 2026
The best Otterly alternatives in 2026
Otterly is an AI search monitoring tool: it tracks brand mentions and website citations across AI engines[1]. The best Otterly alternatives in 2026 are supereo, Profound, AthenaHQ, Scrunch, Peec AI, Rankscale, Semrush's AI Visibility Toolkit and Ahrefs Brand Radar. supereo is our pick, and we make it: it goes past monitoring to do the work, and proves each move against control questions. On its own pricing page, Otterly starts at $29 a month. Four of the eight alternatives here say on their own pages that they do the work beyond tracking: supereo, Scrunch, AthenaHQ and Profound. supereo is the only one that says it proves each change against control questions.
Updated . Prices checked between 5 November 2026 and 7 November 2026.
The verdict
AEO done and proven
supereoour pick, and we make it
- best for teams that want AEO done, not a dashboard: supereo does everything it takes to get you recommended, from your site and pages to the roundups, placements and videos AI reads;
- it proves each move against control questions, with sample sizes and ranges on every number;
- run it from Claude or ChatGPT: an MCP server with the same tools supereo's own agent uses.
From $149 a month
Run the free auditFree, no card, every answer shown.Enterprise dashboards and agents
Best for enterprise marketing teams that want AI search dashboards and marketing agents.
For companies operationalizing AI Search insights and running marketing agents at scale
tryprofound.comCustom pricing, through sales
Analytics for marketing teams
Best for marketing teams that want AI search analytics and reports on their brand and competitors.
AI search analytics for marketing teams
peec.aiFrom $95 a month
Agencies tracking many brands
Best for agencies and multi-brand teams tracking many brands across many AI engines.
Agencies, enterprise, and multi-brand SEO teams run visibility across markets from one platform.
rankscale.aiFrom $17 a month, billed annually
A site ready for AI agents
Best for brands that want their site made ready for AI, with pages served to AI agents.
Scrunch gets your site AI-ready so you show up in answers, get cited, and grow revenue.
scrunch.comFrom $250 a month
Teams already on Ahrefs
Best for Ahrefs customers who want prompt tracking beside their SEO data.
Free for every paid Ahrefs Lite plan and above.
ahrefs.comFrom $50 a month
Compared on the jobs that matter
| Tool | Does the work | Proves it against controls | Runs from Claude or ChatGPT | Free audit | Paid plans from |
|---|---|---|---|---|---|
| supereoour pick | Yes | Yes | Yes | Yes | $149 a month |
| Scrunch | Yes | – | Yes | Yes | $250 a month |
| AthenaHQ | Yes | – | Yes | Yes | $295 a month |
| Profound | Yes | – | Yes | Yes | Custom |
| Ahrefs Brand Radar | – | – | Yes | Yes | $50 a month |
| Rankscale | – | – | Yes | – | $17 a month, billed annually |
| Peec AI | – | – | Yes | – | $95 a month |
| Semrush AI Visibility Toolkit | – | – | – | Yes | $99 a month, billed annually |
| Otterlyfor reference | – | – | Yes | Yes | $29 a month |
- Does the work: it changes the site, writes pages or places the brand itself, beyond tracking, reporting and recommending.
- Proves it against controls: it measures each change against control questions, or a held-out group, the change could not move.
- Runs from Claude or ChatGPT: Claude or ChatGPT can run it over MCP.
- Free audit: anyone can run an audit with it without paying or starting a trial.
- Yes means the tool's own page says it, quoted under each tool below; a dash means none of the pages we read says it.
Monitoring vs doing the work
Otterly's job is monitoring: which prompts name you, which pages AI cites, and how that moves[1]. It also offers free GEO tools, among them a check of any URL's readiness for AI search[2], and an MCP server for asking questions of your reports[3].
Monitoring tells you where you stand. To move it, someone has to change the pages, write new ones and get the brand onto the lists AI reads. The alternatives split between other monitors and tools whose own pages say they do that work; the table above marks which is which.
Choosing an Otterly alternative
Staying with monitoring? Peec AI adds analytics and reports for marketing teams, Rankscale tracks many brands for agencies[4], and Semrush's and Ahrefs' tools sit beside their SEO data.
Want the work done? supereo is our pick: it does everything it takes to get you recommended, and proves what worked against control questions, with sample sizes and ranges on every number.
The tools
01supereoour pick, and we make it
- best for teams that want AEO done, not a dashboard: supereo does everything it takes to get you recommended, from your site and pages to the roundups, placements and videos AI reads;
- it proves each move against control questions, with sample sizes and ranges on every number;
- run it from Claude or ChatGPT: an MCP server with the same tools supereo's own agent uses.
From $149 a month
- Does the work
supereo writes those pages for you, aimed at the questions where AI skips you.
supereo.app - Proves it against controls
Each change targets a set of questions, and we compare them with a matched set the change can't affect.
supereo.app - Runs from Claude or ChatGPT
Run the same loop from Claude, Cursor or Codex. Your agent gets every tool supereo's own agent uses: your buyers' questions, every answer, the pages AI cites, your brand facts.
supereo.app - Free audit
Free · about 2 minutes · no card
supereo.app
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Copilot | $149 | 40 | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude |
| Autopilot | $499 | 40 | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude |
Prices from supereo.app, checked 7 November 2026. What it does, from its own pages, checked 5 November 2026.
How the proof works, with every number it runs on: How supereo measures.
02Scrunch
Best for brands that want their site made ready for AI, with pages served to AI agents. In its own words: Scrunch gets your site AI-ready so you show up in answers, get cited, and grow revenue.
scrunch.com
From $250 a month
- Does the work
The Scrunch Agent Experience Platform (AXP) helps you observe what agents say and do, optimize your web presence based on agent behavior, and deliver what agents need—all without disrupting the human experience.
scrunch.com - Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
The Scrunch MCP lets you query your brand monitoring data directly inside Claude, ChatGPT, Microsoft Copilot, and other AI assistants
developers.scrunch.com - Free audit
Get your free Brand Audit
scrunch.com
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Core | $250 | 125 | ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot |
| Enterprise | Custom | – | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, Grok, Meta AI |
Prices from scrunch.com, checked 5 November 2026. What it does, from its own pages, checked 5 November 2026.
03AthenaHQ
Best for AEO specialists who want one platform for tracking, content and citation work. In its own words: The complete toolkit for AI Engine Optimization specialists.
athenahq.ai
Free plan, then from $295 a month
- Does the work
Our Shopify integration is purpose-built for this, letting you publish AEO-optimized content and attribute revenue back to AI Search discovery.
athenahq.ai - Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
AthenaHQ ships a remote Model Context Protocol (MCP) server. Once connected, an AI assistant like Claude or ChatGPT can query your AI search visibility data in plain language
docs.athenahq.ai - Free audit
Get Free Audit (10m)
athenahq.ai
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Essential | Free | – | ChatGPT, Google AI Overviews, Gemini, Perplexity, Microsoft Copilot |
| Starter | $295 | Unlimited | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, Grok, DeepSeek, Meta AI, Mistral |
| Enterprise | Custom | – | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, Grok |
Prices from athenahq.ai, checked 5 November 2026. What it does, from its own pages, checked 5 November 2026.
04Profound
Best for enterprise marketing teams that want AI search dashboards and marketing agents. In its own words: For companies operationalizing AI Search insights and running marketing agents at scale
tryprofound.com
Custom pricing, through sales
- Does the work
Scans every surface you own for retired names, off-brand claims, and stale creative, then rewrites and republishes what it finds.
tryprofound.com - Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
Profound MCP is our hosted server for integrating with AI tools that support MCP.
docs.tryprofound.com - Free audit
Free AEO Report — See How AI Talks About Your Brand | Profound
tryprofound.com
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Enterprise | Custom | – | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, DeepSeek, Exa Search, Muse Spark |
Prices from tryprofound.com, checked 5 November 2026. What it does, from its own pages, checked 5 November 2026.
05Ahrefs Brand Radar
Best for Ahrefs customers who want prompt tracking beside their SEO data. In its own words: Free for every paid Ahrefs Lite plan and above.
ahrefs.com
From $50 a month
- Does the workNone of its pages we read says so.
- Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
Ahrefs SEO MCP | SEO & AEO Data in ChatGPT and Claude
ahrefs.com - Free audit
See how your brand shows up in AI search results from ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews. No signup required. Results in seconds.
ahrefs.com
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Custom prompts | $50 | – | – |
| AI Visibility Index | $199 | – | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Microsoft Copilot |
Prices from ahrefs.com, checked 5 November 2026. What it does, from its own pages, checked 5 November 2026.
06Rankscale
Best for agencies and multi-brand teams tracking many brands across many AI engines. In its own words: Agencies, enterprise, and multi-brand SEO teams run visibility across markets from one platform.
rankscale.ai
From $17 a month, billed annually
- Does the workNone of its pages we read says so.
- Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
Connect Rankscale to Claude, ChatGPT, Cursor, and other AI assistants, then ask about your brand's AI-search visibility in plain language - no dashboards, no exports.
rankscale.ai - Free auditNone of its pages we read says so.
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Essentials | $17 billed annually | Unlimited | – |
| Pro | $99 | Unlimited | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, DeepSeek, Mistral |
| Pro+ | $229 | Unlimited | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, DeepSeek, Mistral |
| Growth | $385 | Unlimited | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, DeepSeek, Mistral |
| Enterprise | $780 | Unlimited | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, DeepSeek, Mistral |
| Custom Plan | Custom | – | – |
Prices from rankscale.ai, checked 5 November 2026. What it does, from its own pages, checked 5 November 2026.
07Peec AI
Best for marketing teams that want AI search analytics and reports on their brand and competitors. In its own words: AI search analytics for marketing teams
peec.ai
From $95 a month
- Does the workNone of its pages we read says so.
- Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
The Peec MCP server connects tools like Claude and ChatGPT directly to your Peec AI data, so you can ask questions and get answers from your actual projects.
peec.ai - Free auditNone of its pages we read says so.
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Starter | $95 | 50 | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Microsoft Copilot, Naver AI |
| Pro | $245 | 150 | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Microsoft Copilot, Naver AI |
| Advanced | $495 | 350 | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Microsoft Copilot, Naver AI |
| Enterprise | Custom | Unlimited | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, Grok, DeepSeek, Mistral, Naver AI, GPT 5 Search(API), Qwen(API), Meta Spark(API) |
Prices from peec.ai, checked 5 November 2026. What it does, from its own pages, checked 5 November 2026.
08Semrush AI Visibility Toolkit
Best for SEOs and marketers already on Semrush who want AI visibility beside their SEO data. In its own words: This toolkit is designed for SEOs and marketers who want to monitor how their site and competitors are positioned across AI systems.
semrush.com
From $99 a month, billed annually
- Does the workNone of its pages we read says so.
- Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPTNone of its pages we read says so.
- Free audit
Yes, the AI Visibility Checker is free to use. You can use the tool three times per day for free, without registering or creating an account.
semrush.com
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Base | $99 billed annually | 25 | ChatGPT, Gemini, Perplexity, Google AI |
| Semrush for Enterprise | Custom | – | – |
Prices from semrush.com, checked 5 November 2026. What it does, from its own pages, checked 5 November 2026.
09Otterlyfor reference
Best for low-cost monitoring of brand mentions and website citations in AI search. In its own words: OtterlyAI helps you track brand mentions in AI Search platforms like ChatGPT, Perplexity, Google AI Overviews, and AI Mode.
otterly.ai
From $29 a month
- Does the workNone of its pages we read says so.
- Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
Connect OtterlyAI to Claude, ChatGPT, Cursor, and any MCP-compatible client.
otterly.ai - Free audit
Check any URL for AI-search readiness. Get a structured GEO score and actionable optimization tips.
otterly.ai
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Lite | $29 | 15 | ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot |
| Standard | $189 | 100 | ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot |
| Premium | $489 | 400 | ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot |
| Enterprise | Custom | – | – |
Prices from otterly.ai, checked 5 November 2026. What it does, from its own pages, checked 5 November 2026.
Questions
What are the best alternatives to Otterly?
supereo, Profound, AthenaHQ, Scrunch, Peec AI, Rankscale, Semrush's AI Visibility Toolkit and Ahrefs Brand Radar. supereo is our pick if you want the work done and proven; the table compares each on the jobs that matter and its published price.
Is Otterly free?
Otterly offers free GEO tools, including an AI search readiness check for any URL[2]. Its paid plans are in the table, read from its own pricing page.
What is the difference between Otterly and supereo?
Otterly monitors brand mentions and citations in AI search. supereo does everything it takes to get you recommended, on your site and off it, and proves what worked against control questions. Both are compared in the table above.
Which Otterly alternative is best for agencies?
Rankscale's own pages say it is built for agencies, enterprise and multi-brand SEO teams[4]; its plans are in the table.
How we compiled this
Every price, prompt cap and AI engine on this page comes from each tool's own pricing page, and every capability from the tool's own product pages, docs and free tools. supereo reads them every week and keeps a value only when the page states it word for word; each tool on this page names the page and the day it was last checked.
Prices are US dollars a month on monthly billing, or the monthly price of an annual plan where that is the only price the page states, marked billed annually. A free trial is not a free plan, and custom pricing is a price the page does not publish. A tool sold only as part of a bigger product says so beside its prices.
Yes means the tool's own page says it, in the words quoted under each tool. A dash means none of the pages we read says it, so the tool may still do it without saying so there.
We make supereo, so it is listed first, as our pick. The other tools follow by how many of the four jobs their own pages claim, then by price.
Where this page's words state something the dataset doesn't hold, such as a change a tool made, the sentence links its source and the day it was read.
How supereo measures its own results, with every number it runs on: How supereo measures.
supereo (supereo.app) is an AI agent that does everything it takes to get your brand recommended by ChatGPT, Gemini, Perplexity, Claude and Google, on your site and off it: site fixes, new pages, roundups, placements and video. It proves what worked against control questions. Made by superagnt.
Sources
OtterlyAI helps you track brand mentions in AI Search platforms like ChatGPT, Perplexity, Google AI Overviews, and AI Mode.
otterly.ai, read 4 November 2026.Check any URL for AI-search readiness. Get a structured GEO score and actionable optimization tips.
otterly.ai, read 4 November 2026.Connect OtterlyAI to Claude, ChatGPT, Cursor, and any MCP-compatible client.
otterly.ai, read 4 November 2026.Agencies, enterprise, and multi-brand SEO teams run visibility across markets from one platform.
rankscale.ai, read 4 November 2026.