guide // best of // 2026
The best AI visibility tools in 2026: tracking vs doing the work
The best AI visibility tools in 2026 are supereo, Peec AI, Otterly, Profound, Semrush's AI Visibility Toolkit, Ahrefs Brand Radar, HubSpot AEO and Rankscale. Each of them tracks how AI engines answer about you: how often you're named, cited or recommended. Whether it also does the work of changing that is what sets them apart. supereo is our pick, and we make it: it measures your AI visibility with a range on every number, then does the work to raise it and proves each change against control questions. Two of the eight tools here say on their own pages that they do the work beyond tracking: supereo and Profound. supereo is the only one that says it proves each change against control questions. Published paid plans start at $17 a month, billed annually (Rankscale, Essentials).
Updated . Prices checked between 9 November 2026 and 12 November 2026.
- The verdict
- Compared on the jobs that matter
- Tracking or doing the work
- What each AI visibility tool tracks, from its own pages
- What an AI visibility number is made of
- What Search Console counts, and what it can't
- Questions to ask before you buy
- Free AI visibility tools
- How to increase AI visibility
- An AI visibility tool, an agency or an agent
- The tools
- Questions
- How we compiled this
- Sources
The verdict
AI visibility measured, then raised for you
supereoour pick, and we make it
- best for teams that want AEO done, not a dashboard: supereo does everything it takes to get you recommended, from your site and pages to the roundups, placements and videos AI reads;
- it proves each move against control questions, with sample sizes and ranges on every number;
- run it from Claude or ChatGPT: an MCP server with the same tools supereo's own agent uses.
From $149 a month
Run the free auditFree, no card, every answer shown.Analytics for marketing teams
Best for marketing teams that want AI search analytics and reports on their brand and competitors.
AI search analytics for marketing teams
peec.aiFrom $95 a month
Low-cost tracking
Best for low-cost monitoring of brand mentions and website citations in AI search.
OtterlyAI helps you track brand mentions in AI Search platforms like ChatGPT, Perplexity, Google AI Overviews, and AI Mode.
otterly.aiFrom $29 a month
Enterprise dashboards and agents
Best for enterprise marketing teams that want AI search dashboards and marketing agents.
For companies operationalizing AI Search insights and running marketing agents at scale
tryprofound.comCustom pricing, through sales
Teams already on Semrush
Best for SEOs and marketers already on Semrush who want AI visibility beside their SEO data.
This toolkit is designed for SEOs and marketers who want to monitor how their site and competitors are positioned across AI systems.
semrush.comFrom $99 a month, billed annually
Teams already on Ahrefs
Best for Ahrefs customers who want prompt tracking beside their SEO data.
Free for every paid Ahrefs Lite plan and above.
ahrefs.comFrom $50 a month
Teams that run marketing in HubSpot
Best for teams that run their marketing and CRM in HubSpot.
Your CRM data is already connected, so recommendations are even more specific.
hubspot.comFrom $50 a month
Agencies tracking many brands
Best for agencies and multi-brand teams tracking many brands across many AI engines.
Agencies, enterprise, and multi-brand SEO teams run visibility across markets from one platform.
rankscale.aiFrom $17 a month, billed annually
Compared on the jobs that matter
| Tool | Does the work | Proves it against controls | Runs from Claude or ChatGPT | Free audit | Paid plans from |
|---|---|---|---|---|---|
| supereoour pick | Yes | Yes | Yes | Yes | $149 a month |
| Profound | Yes | – | Yes | Yes | Custom |
| Otterly | – | – | Yes | Yes | $29 a month |
| Ahrefs Brand Radar | – | – | Yes | Yes | $50 a month |
| Peec AI | – | – | Yes | Yes | $95 a month |
| Rankscale | – | – | Yes | – | $17 a month, billed annually |
| HubSpot AEO | – | – | – | Yes | $50 a month |
| Semrush AI Visibility Toolkit | – | – | – | Yes | $99 a month, billed annually |
- Does the work: it changes the site, writes pages or places the brand itself, beyond tracking, reporting and recommending.
- Proves it against controls: it measures each change against control questions, or a held-out group, the change could not move.
- Runs from Claude or ChatGPT: Claude or ChatGPT can run it over MCP.
- Free audit: anyone can run an audit with it without paying or starting a trial.
- Yes means the tool's own page says it, quoted under each tool below; a dash means none of the pages we read says it.
Tracking or doing the work
An AI visibility tool asks ChatGPT, Gemini, Perplexity, Claude and Google's AI features the questions your buyers ask, and reports where your brand shows up: named, cited or recommended, next to your competitors. That is tracking, and it is what most tools on this page sell.
Tracking answers one question: where do we stand? It doesn't change the answer. Someone still has to fix the pages AI can't read, write the pages it needs, and get your brand onto the lists and reviews it quotes. The table above marks which tools' own pages say they do that work, quoted under each tool.
So pick by who will do the work. With a team that has the time, a tracker shows them where to look. Without one, a tool that does the work is the one that moves the number.
The work itself is mostly familiar. Google says SEO's best practices still apply to its AI features, with no extra requirements to appear in them[18]. What's new is the measuring: whether answers name and recommend you, not only where you rank.
What each AI visibility tool tracks, from its own pages
Peec AI sells AI search analytics for marketing teams[8], and Otterly tracks brand mentions across ChatGPT, Perplexity, Google AI Overviews and AI Mode[9]. Both report on your brand and your competitors for a team to act on.
Profound runs structured prompts across AI platforms and tracks citations, sentiment, ranking and competitive presence[11], with marketing agents on top. Semrush built its AI Visibility Toolkit for SEOs and marketers watching their search data[10].
Ahrefs Brand Radar answers from an index built on Ahrefs' keyword database, which Ahrefs says works best for established brands and topics with real search demand[12]. HubSpot AEO, in beta, tracks and improves your visibility in AI results[13], for teams whose marketing runs in HubSpot.
Rankscale is built for agencies and companies tracking many brands from one account[14]. supereo tracks too, with a range on every number, and then does the work to raise it.
Comparing two of them? supereo vs Peec AI, supereo vs Otterly and Peec AI vs Otterly put them side by side, and the Peec AI, Otterly and Profound alternatives guides list what else fits.
What an AI visibility number is made of
Every tracker's number comes from asking engines questions and counting the answers, and three choices decide how much it's worth. The first is how many times each question is asked. AI answers change from one check to the next, and Ahrefs' advice is not to judge AI visibility from one check[1]. A rate built on a single daily ask per question moves with luck.
The second is how the engines are asked. supereo asks ChatGPT in its own app, signed out, the way a buyer reaches it[2], and Claude through its API with web search on[3]. An engine asked another way can answer differently from the app people use, so ask each tool how it asks.
The third is what counts. Being named, being recommended and being cited are different numbers, and a single visibility score can mix them. Ask any tool which one its score counts, how many answers it rests on and how wide its range is. Our guide to measuring AI visibility walks through each choice.
What Search Console counts, and what it can't
Search Console is the one count that comes from Google itself: its Search Generative AI performance reports show how often your pages appeared in AI Overviews and AI Mode, and which pages[19]. It's free, and it's the first place to look for Google.
What it can't show is the answer: what an AI Overview said about you, which other pages it cited, or anything outside Google Search, such as ChatGPT, Claude and Perplexity. That's the part a tracker adds, so a tracker and Search Console belong side by side.
Questions to ask before you buy
How many prompts does the plan track, and on which engines? The table and each tool's plans below show the prompt caps and engines from each tool's own pricing page, with the day each was checked.
Does it ask the engines live, the way your buyers reach them, or read what a model learned in training? A check built on training data, as HubSpot describes its free grader[7], can't see what the engines find when they search today.
How does it charge? Some plans count prompts and some count credits: Rankscale's costs a fraction of a credit each time it asks one engine one prompt[4], so the same plan buys fewer questions as you add engines.
Can it tell you what a change did? Most trackers show a line over time. A line moves for many reasons at once: a model update, a competitor's launch, a quiet week. supereo grades each change against control questions the change couldn't move: How supereo measures.
Who does the work after the report? If the answer is your team, budget their time as well as the plan.
Free AI visibility tools
Several tools here run free checks. Semrush's AI Visibility Checker is free three times a day with no account[5], and Ahrefs' free checker needs no signup[6].
Read what a free check measures before you trust it. HubSpot's AI Search Grader, for one, is a one-time check of what ChatGPT, Perplexity and Gemini say about you based on their training data[7], which isn't what those engines find when they search the web today.
Open-source AI monitoring tools are rarer. The code behind the GEO research paper is public on GitHub[16], built for trying page edits against its benchmark rather than tracking a brand, so for a reading of your own brand the free checkers above are quicker.
supereo's free audit asks the engines your buyers' questions live and shows every answer it got, with no card: run it here. Every free checker is compared in our free AI visibility checkers guide.
How to increase AI visibility
A tracker shows the gap; these close it. Let the AI engines' search crawlers read your site. Put the answer to each buyer question first on your own pages, with names, prices and dates the engines can quote. Get your brand named, accurately, on the lists, comparisons and reviews the engines read. Keep your facts the same everywhere they appear.
Each engine has its own route in: how to get recommended by Claude, how to get cited by Perplexity and how to show up in AI Overviews and AI Mode walk through them.
supereo does all of it for you, on your site and off it, and proves each change against control questions, so you see which ones moved your visibility.
An AI visibility tool, an agency or an agent
Agencies sell AI visibility as a service on a retainer; trackers sell the data. supereo is an AI agent that does the work an agency would, at a software price, with proof of what each change did. Our guide to AEO software that does the work compares the three, and our best GEO tools guide covers the tools that change your content.
Whatever a tool calls itself (AI visibility, AEO, GEO or AI optimization), the split is the same: generative engine optimization is also called answer engine optimization and artificial intelligence optimization[17], and each tool says on its own pages whether it tracks or does the work. Our best AEO tools guide covers the AEO cut.
The tools
01supereoour pick, and we make it
- best for teams that want AEO done, not a dashboard: supereo does everything it takes to get you recommended, from your site and pages to the roundups, placements and videos AI reads;
- it proves each move against control questions, with sample sizes and ranges on every number;
- run it from Claude or ChatGPT: an MCP server with the same tools supereo's own agent uses.
From $149 a month
- Does the work
supereo writes those pages for you, aimed at the questions where AI skips you.
supereo.app - Proves it against controls
Each change targets a set of questions, and we compare them with a matched set the change can't affect.
supereo.app - Runs from Claude or ChatGPT
Run the same loop from Claude, Cursor or Codex. Your agent gets every tool supereo's own agent uses: your buyers' questions, every answer, the pages AI cites, your brand facts.
supereo.app - Free audit
free audit // about 2 minutes // no card
supereo.app
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Copilot | $149 | 40 | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude |
| Autopilot | $499 | 40 | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude |
Prices from supereo.app, checked 12 November 2026. What it does, from its own pages, checked 9 November 2026.
How the proof works, with every number it runs on: How supereo measures.
02Profound
Best for enterprise marketing teams that want AI search dashboards and marketing agents. In its own words: For companies operationalizing AI Search insights and running marketing agents at scale
tryprofound.com
Custom pricing, through sales
- Does the work
Scans every surface you own for retired names, off-brand claims, and stale creative, then rewrites and republishes what it finds.
tryprofound.com - Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
Profound MCP is our hosted server for integrating with AI tools that support MCP.
docs.tryprofound.com - Free audit
Free AEO Report — See How AI Talks About Your Brand
tryprofound.com
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Enterprise | Custom | – | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, DeepSeek, Exa Search, Muse Spark |
Prices from tryprofound.com, checked 9 November 2026. What it does, from its own pages, checked 9 November 2026.
03Otterly
Best for low-cost monitoring of brand mentions and website citations in AI search. In its own words: OtterlyAI helps you track brand mentions in AI Search platforms like ChatGPT, Perplexity, Google AI Overviews, and AI Mode.
otterly.ai
From $29 a month
- Does the workNone of its pages we read says so.
- Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
Connect OtterlyAI to Claude, ChatGPT, Cursor, and any MCP-compatible client.
otterly.ai - Free audit
Check any URL for AI-search readiness. Get a structured GEO score and actionable optimization tips.
otterly.ai
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Lite | $29 | 15 | ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot |
| Standard | $189 | 100 | ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot |
| Premium | $489 | 400 | ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot |
| Enterprise | Custom | – | – |
Prices from otterly.ai, checked 9 November 2026. What it does, from its own pages, checked 9 November 2026.
04Ahrefs Brand Radar
Best for Ahrefs customers who want prompt tracking beside their SEO data. In its own words: Free for every paid Ahrefs Lite plan and above.
ahrefs.com
From $50 a month
- Does the workNone of its pages we read says so.
- Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
Ahrefs SEO MCP | SEO & AEO Data in ChatGPT and Claude
ahrefs.com - Free audit
See how your brand shows up in AI search results from ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews. No signup required. Results in seconds.
ahrefs.com
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Custom prompts | $50 | – | – |
| AI Visibility Index | $199 | – | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Microsoft Copilot |
Prices from ahrefs.com, checked 9 November 2026. What it does, from its own pages, checked 9 November 2026.
05Peec AI
Best for marketing teams that want AI search analytics and reports on their brand and competitors. In its own words: AI search analytics for marketing teams
peec.ai
From $95 a month
- Does the workNone of its pages we read says so.
- Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
The Peec MCP server connects tools like Claude and ChatGPT directly to your Peec AI data, so you can ask questions and get answers from your actual projects.
peec.ai - Free audit
GEO ReportFree
peec.ai
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Starter | $95 | 50 | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Microsoft Copilot, Naver AI |
| Pro | $245 | 150 | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Microsoft Copilot, Naver AI |
| Advanced | $495 | 350 | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Microsoft Copilot, Naver AI |
| Enterprise | Custom | Unlimited | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, Grok, DeepSeek, Mistral, Naver AI, GPT 5 Search(API), Qwen(API), Muse Spark(API) |
Prices from peec.ai, checked 9 November 2026. What it does, from its own pages, checked 9 November 2026.
06Rankscale
Best for agencies and multi-brand teams tracking many brands across many AI engines. In its own words: Agencies, enterprise, and multi-brand SEO teams run visibility across markets from one platform.
rankscale.ai
From $17 a month, billed annually
- Does the workNone of its pages we read says so.
- Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPT
Connect Rankscale to Claude, ChatGPT, Cursor, and other AI assistants, then ask about your brand's AI-search visibility in plain language - no dashboards, no exports.
rankscale.ai - Free auditNone of its pages we read says so.
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Essentials | $17 billed annually | Unlimited | – |
| Pro | $99 | Unlimited | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, DeepSeek, Mistral |
| Pro+ | $229 | Unlimited | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, DeepSeek, Mistral |
| Growth | $385 | Unlimited | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, DeepSeek, Mistral |
| Enterprise | $780 | Unlimited | ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Microsoft Copilot, DeepSeek, Mistral |
| Custom Plan | Custom | – | – |
Prices from rankscale.ai, checked 9 November 2026. What it does, from its own pages, checked 9 November 2026.
07HubSpot AEO
Best for teams that run their marketing and CRM in HubSpot. In its own words: Your CRM data is already connected, so recommendations are even more specific.
hubspot.com
From $50 a month
- Does the workNone of its pages we read says so.
- Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPTNone of its pages we read says so.
- Free audit
HubSpot's AI Search Grader is a free, one-time check that reveals what ChatGPT, Perplexity, and Gemini say about you based on their training data.
hubspot.com
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| HubSpot AEO | $50 | 25 | ChatGPT, Gemini, Perplexity |
Prices from hubspot.com, checked 9 November 2026. What it does, from its own pages, checked 9 November 2026.
08Semrush AI Visibility Toolkit
Best for SEOs and marketers already on Semrush who want AI visibility beside their SEO data. In its own words: This toolkit is designed for SEOs and marketers who want to monitor how their site and competitors are positioned across AI systems.
semrush.com
From $99 a month, billed annually
- Does the workNone of its pages we read says so.
- Proves it against controlsNone of its pages we read says so.
- Runs from Claude or ChatGPTNone of its pages we read says so.
- Free audit
Yes, the AI Visibility Checker is free to use. You can use the tool three times per day for free, without registering or creating an account.
semrush.com
| Plan | A month | Prompts | AI engines |
|---|---|---|---|
| Base | $99 billed annually | 25 | ChatGPT, Gemini, Perplexity, Google AI |
| Semrush for Enterprise | Custom | – | – |
Prices from semrush.com, checked 9 November 2026. What it does, from its own pages, checked 9 November 2026.
Questions
What are the best AI visibility tools?
supereo, Peec AI, Otterly, Profound, Semrush's AI Visibility Toolkit, Ahrefs Brand Radar, HubSpot AEO and Rankscale, depending on the job. supereo is our pick if you want your AI visibility measured and raised for you; the table compares each tool on what its own pages say it does and on its published price.
Which AI visibility platform is the best?
The one that fits who will do the work. For tracking with a team to act on it, Peec AI sells AI search analytics for marketing teams[8] and Otterly tracks brand mentions in AI search[9]; Semrush built its toolkit for SEOs and marketers already watching their search data[10]. For the work done and proven, supereo.
What is an AI visibility tool?
Software that asks AI engines the questions your buyers ask and reports whether the answers name you, cite your pages or recommend you, next to your competitors; you'll also see it called an AI search visibility tool. Some also change your site or get you onto the pages the engines read.
How do you increase AI visibility?
Let the engines' crawlers in, answer buyers' questions first on your pages, get named on the lists and reviews the engines read, and keep your facts consistent, then measure each change against questions it couldn't move. supereo does all of that for you.
What is an AI visibility audit?
A one-time check of where you stand: whether AI crawlers can read your site, whether the engines name, recommend and cite you for your buyers' questions, and which pages they cite instead. supereo's free audit runs it live on ChatGPT, Gemini, Perplexity and Google's AI features, with no card: run it here.
Are there free AI visibility tools?
Yes: free checkers from Semrush[5] and Ahrefs[6], HubSpot's AI Search Grader, and supereo's free audit, which asks the engines live and shows every answer: run it here.
How much do AI visibility tools cost?
From free checkers to enterprise contracts priced through sales. The table shows each tool's cheapest paid plan, read from its own pricing page with the day it was checked, and each tool's plans below show what a bigger plan adds: more prompts, more engines or more brands.
Which engines do AI visibility tools track?
Each tool's plans below list the engines it covers, read from its own pricing page. Otterly names Google AI Overviews and AI Mode among the platforms it tracks[9], Semrush's free checker covers ChatGPT, Gemini, AI Mode and AI Overviews[20], and supereo asks Claude through its API with web search on[3], on every plan.
Can I track AI visibility in Google Search Console?
For Google's AI features, yes: Search Console's Search Generative AI performance report shows your impressions in AI Overviews and AI Mode[15]. It doesn't cover ChatGPT, Claude or Perplexity.
How accurate are AI visibility tools?
As accurate as the number of answers behind them. AI answers change from one check to the next[1], so a rate is only as good as its sample size and its range. Ask a tool for both before you trust a move.
How we compiled this
Every price, prompt cap and AI engine on this page comes from each tool's own pricing page, and every capability from the tool's own product pages, docs and free tools. supereo reads them every week and keeps a value only when the page states it word for word; each tool on this page names the page and the day it was last checked.
Prices are US dollars a month on monthly billing, or the monthly price of an annual plan where that is the only price the page states, marked billed annually. A free trial is not a free plan, and custom pricing is a price the page does not publish. A tool sold only as part of a bigger product says so beside its prices.
Yes means the tool's own page says it, in the words quoted under each tool. A dash means none of the pages we read says it, so the tool may still do it without saying so there.
We make supereo, so it is listed first, as our pick. The other tools follow by how many of the four jobs their own pages claim, then by price.
Where this page's words state something the dataset doesn't hold, such as a change a tool made, the sentence links its source and the day it was read.
How supereo measures its own results, with every number it runs on: How supereo measures.
supereo (supereo.app) is an AI agent that does everything it takes to get your brand recommended by ChatGPT, Gemini, Perplexity, Claude and Google, on your site and off it: site fixes, new pages, roundups, placements and video. It proves what worked against control questions. Made by superagnt.
Sources
Don't judge AI visibility from one check. 50–83% of citations are gone the next day, but about 75% of those come back within 20 days. Count how many of the last seven days you were cited.
ahrefs.com, read 7 November 2026.ChatGPT: its app, signed out.
supereo.app, read 7 November 2026.Claude: its API, with web search on and set to the US.
supereo.app, read 7 November 2026.Each time Rankscale queries an AI engine on your behalf, it costs a fraction of a credit (typically 0.25 credits per engine per prompt). Your plan includes a monthly credit allocation that renews each billing cycle.
rankscale.ai, read 7 November 2026.Yes, the AI Visibility Checker is free to use. You can use the tool three times per day for free, without registering or creating an account.
semrush.com, read 7 November 2026.Free AI Visibility Checker See how your brand shows up in AI search results from ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews. No signup required. Results in seconds.
ahrefs.com, read 7 November 2026.HubSpot's AI Search Grader is a free, one-time check that reveals what ChatGPT, Perplexity, and Gemini say about you based on their training data.
hubspot.com, read 7 November 2026.AI search analytics for marketing teams
peec.ai, read 7 November 2026.OtterlyAI helps you track brand mentions in AI Search platforms like ChatGPT, Perplexity, Google AI Overviews, and AI Mode.
otterly.ai, read 7 November 2026.This toolkit is designed for SEOs and marketers who want to monitor how their site and competitors are positioned across AI systems.
semrush.com, read 7 November 2026.Profound runs structured prompts across AI platforms, analyzing where and how your brand appears in responses, tracking citations, sentiment, ranking, and competitive presence.
tryprofound.com, read 7 November 2026.It works best for established brands or topics with meaningful search demand, since the index is built on Ahrefs’ keyword database and may have limited coverage for brands with little or no search volume.
ahrefs.com, read 7 November 2026.AEO (Beta) Answer engine optimization tools that track and improve your brand's visibility in AI results
hubspot.com, read 7 November 2026.Yes, Rankscale is specifically designed for agencies and enterprises managing multiple brands. You can track and optimize the AI search visibility of multiple brand presences within one account.
rankscale.ai, read 7 November 2026.Today, we're excited to announce the launch of new Search Generative AI performance reports in Search Console, including dedicated reports for Search and Discover, to help you understand your site's visibility within generative AI features on Search.
developers.google.com, read 7 November 2026.GEO introduces optimization techniques to boost website visibility in generative engine responses.
github.com, read 7 November 2026.Generative engine optimization (GEO), also known as answer engine optimization (AEO) [1] and artificial intelligence optimization (AIO), [2] is the practice of improving visibility in responses generated by generative artificial intelligence (AI) systems.
en.wikipedia.org, read 7 November 2026.The best practices for SEO remain relevant for AI features in Google Search (such as AI Overviews and AI Mode). There are no additional requirements to appear in AI Overviews or AI Mode, nor other special optimizations necessary.
developers.google.com, read 7 November 2026.Impressions: How often URLs from your site appeared in generative AI features in Search and Discover. Pages: Check which URLs appeared within AI features.
developers.google.com, read 7 November 2026.visibility in AI search results across ChatGPT, Gemini, AI Mode, and AI Overviews.
semrush.com, read 7 November 2026.